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Did you know that over half the global population is now active on social media? It goes without saying, then, that social media is an essential marketing channel for all types of businesses.  But if you want to make the most of it, you’ve got to build a strong social media presence first—and that’s easier…

Want to learn the secret to getting more followers on Twitter? You’re in the right place. It’s been a pretty wild time for the bird app.  Ever since Elon Musk’s controversial acquisition of the platform, the Twitterverse has been in a seemingly never-ending state of change. And while not all of those changes have been…

Need some inspiration for your next social media post? A successful social media strategy requires a diverse and frequent publishing schedule. In this post, we’re breaking down the most engaging social media post ideas to incorporate intro your strategy. 1. Tease a product launch Brands make announcements about their business all the time — and…

Social media is an integral part of our lives, so much so that it’s hard to imagine a world without it.  However, with so many social media platforms available, choosing which ones to use and how to utilize them for your business is overwhelming.  To help simplify things, we’re cutting through the noise by exploring…

Do you want to learn how to get more Snapchat followers? Who can blame you? Even with the rise of other social media platforms like TikTok, Snapchat still has millions of daily active users. And as an influencer, a marketer, or a business owner, you can’t afford to dismiss these people. You’ll have to engage…

Social media platforms can provide an extremely effective way of generating leads and sales for your business. All you need is the right strategy. In this post, you’ll find several proven social media lead-generation strategies that you can use to sell more products.  And the best part? They’re not that hard to implement.  Let’s get…

Want to start earning big money from your Instagram account? Read on to learn how to monetize Instagram effectively. If you’re an influencer with at least a few thousand followers on Instagram, there’s no reason you can’t make a good income from the platform. And we’re going to show you how right now. In this…

Are you looking for social media marketing ideas that really work? There’s no question that social media is becoming more and more competitive by the day. And if you don’t step it up, your competitors will outperform you on different social media platforms. That’s why coming up with a sound social media marketing plan is…

Want to start streaming on Facebook? Don’t start until you’ve read these essential Facebook Live tips! Facebook Live is Facebook’s answer to Twitch and YouTube Live. It lets creators live broadcast videos directly to the social media platform and interact with their audience in real-time.  In this post, we’ll be showing you how to leverage…

How should business owners and online marketers monitor their social media campaign’s progress? What metrics should you be monitoring? Most people are familiar with likes, comments, and shares. But there are more social media metrics out there that are more useful for businesses, influencers, and marketers. It will all depend on their goals. So which…

Want to learn more about the benefits of social media? You’re in the right place. You’d be hard-pressed to find a brand that isn’t at least somewhat active on social media right now. But while most businesses recognize that they should have a social media presence, many couldn’t tell you why it’s so important, or…