Search Results for: business

Curious about a few Google Business Profile statistics that can help you optimize the way you use this platform? Google Business Profile (formerly Google My Business) is the application Google has created that allows businesses to manage the local business listings that appear in local searches. It’s one of the best ways for the average…

Every business needs to be on social media these days. Not only to find its audience but to build a lasting relationship with its followers.  And of all the social media platforms out there, Instagram remains one of the best for promoting businesses. In this post, you’ll learn how to promote businesses on Instagram. We’ll…

Want to learn more about the benefits of social media? You’re in the right place. You’d be hard-pressed to find a brand that isn’t at least somewhat active on social media right now. But while most businesses recognize that they should have a social media presence, many couldn’t tell you why it’s so important, or…

Want to learn how to convert your personal Instagram profile into a business profile? Or are you wondering what the differences are between the different profiles Instagram offers? No problem, I’ve got you covered. In this post, I’ll explain the differences between Instagram’s different profiles. And I’ll show you how to convert your personal IG…

These days, it seems like everyone and their grandma has an Instagram account. Therefore, it makes sense that more and more businesses are establishing presences on the platform. They want to directly reach their target audience on a personal level. But just because Instagram is a universally used platform, doesn’t mean it’s being used correctly….

When you think of using social media to promote and advertise your business, Instagram probably isn’t the first network to come to mind. Typically, you think of Facebook Ads or networking on Twitter as traditional avenues many businesses use. But, with Instagram being one of the fastest growing social media platforms in the last year…

Do you promote affiliate links on social media but aren’t sure if you’re doing it right? Affiliate marketing has become a lucrative way for businesses, influencers and creators alike to generate an income from their content. In this post, we discuss what to do and not do when promoting affiliate links on social media. How…

Do you struggle with managing your social media content schedule? Are your social media channels nothing more than promotional engines for your products and blog posts? A lot of businesses make the mistake of only using social media for promotional purposes. But consumers don’t want to follow brands, and they certainly don’t like the state…

Do you struggle to increase Facebook engagement no matter how active you are on the platform? You might discredit it given that younger generations have moved onto newer platforms, but Facebook is still the most widely used social media platform on the web with a user base of over 3 billion monthly active users, according…

What if you didn’t need to send viewers to your website to buy every product you promote on social media? Social media has evolved quite a bit over the last 25 years, well enough to the point where you can sell products right within whatever social media apps you use for marketing. In this post,…

Are you interested in using Instagram story polls to boost engagement for a crucial social media channel? Instagram polls are one of the best ways to engage your audience on Instagram. They’re easy to create and easy for your followers to interact with. In this post, we share tips on how to create polls using…

Are you worried about all of the attempts to hack your social media accounts? A single hack can wreak havoc on your business if you don’t have the right systems in place. In this post, we share tips on how to prevent hacks as well as how to minimize their effect. Why influencers need a…

Have you ever abandoned Google when searching for a topic and searched for it on a social media platform instead? You’re not alone if you do. As it turns out, a lot of consumers now turn to social media to find information. In this post, you will learn why social media platforms are turning into…

Are you worried you won’t be able to land brand deals as a small influencer? Fortunately, influencers of all sizes are able to get sponsored by brands in a variety of different ways, including exclusive affiliate commissions and pre-negotiated CPMs. In this post, you’ll find tips on how to land your first brand deal even…

Do you want to lean more into social commerce but aren’t quite sure of how much of an influence it has in the ecommerce industry as a whole? Social commerce is a subset of ecommerce in which online transactions for goods take place entirely on social media. In this post, you’ll find the best statistics…

The 80/20 Rule For Winning On Social Media: Focus Your Efforts Where They Matter Do you ever wish you could do more with less with your social media marketing strategy? Social media marketing is one of the most challenging forms of marketing available to us. In this post, you will learn how just 20% of…