essential social media skills every social media manager needs to have

11 Essential Social Media Skills Every Social Media Manager Needs To Have

What skills does a social media manager need to have? Social media manager is a wide-reaching term, and often refers to people who plan social media strategies, create content, analyze results, and everything in between. It’s a varied job role therefore the best social media managers are required to have an extremely broad set of…

how to increase engagement on facebook

How To Increase Engagement On Facebook (Beginner’s Guide)

Do you struggle to increase Facebook engagement no matter how active you are on the platform? You might discredit it given that younger generations have moved onto newer platforms, but Facebook is still the most widely used social media platform on the web with a user base of over 3 billion monthly active users, according…

why every creator needs a social media fail safe plan featured

Why Every Creator Needs A Social Media Fail-Safe Plan (And How To Create One)

Are you worried about all of the attempts to hack your social media accounts? A single hack can wreak havoc on your business if you don’t have the right systems in place. In this post, we share tips on how to prevent hacks as well as how to minimize their effect. Why influencers need a…

case for going deep instead of wide with your social media strategy

The Case For Going Deep Instead Of Wide With Your Social Media Strategy

Have you been publishing content to a variety of different social media platforms for a while now but barely feel like you’re making an impact on any of them? It’s a decent strategy to use, uploading the same content to multiple platforms and repurposing content on other platforms. However, you run the risk of creating…

how to land brand deals with a small social media following

How To Land Brand Deals With A Small Social Media Following

Are you worried you won’t be able to land brand deals as a small influencer? Fortunately, influencers of all sizes are able to get sponsored by brands in a variety of different ways, including exclusive affiliate commissions and pre-negotiated CPMs. In this post, you’ll find tips on how to land your first brand deal even…

the 80 20 rule for winning on social media

The 80/20 Rule For Winning On Social Media: Focus Your Efforts Where They Matter

The 80/20 Rule For Winning On Social Media: Focus Your Efforts Where They Matter Do you ever wish you could do more with less with your social media marketing strategy? Social media marketing is one of the most challenging forms of marketing available to us. In this post, you will learn how just 20% of…

Social Media Automation Tools

15 Best Social Media Automation Tools For 2025 (Comparison)

Looking for the best social media automation tools? We’ve got you covered. Social media can be hard work—particularly if you manage lots of different accounts across multiple social media platforms. Fortunately, social media automation tools are there to help lighten the load. You can use them to streamline your workflow by automating repetitive, time-consuming tasks….

Best Keyword Research Tools For SEO

15 Best Keyword Research Tools For SEO In 2025 (Free + Paid)

Looking for the best keyword research tools? You’re in the right place. Targeting the right keywords will give you the best chance of ranking on Google and driving organic search traffic to your website, which is why all good SEO strategies start with careful keyword research.  Below, we’re comparing the best tools you can use…

Copywriting Statistics

19 Copywriting Statistics For 2025 (Market Size + More)

Are you curious about the types of services copywriters offer or statistics that prove which copywriting techniques are more efficient than others? In this post, we share copywriting statistics on the copywriting industry as a whole as well as marketing statistics copywriters and marketers who provide copywriting services would find useful. We divided the article…

How The Blogging Landscape Has Changed

How The Blogging Landscape Has Changed & What It Takes To Win

The blogging lifestyle isn’t for the faint of heart. It’s hard work and you’ve got to put the effort in over the long-term. Blogging isn’t a quick path to profit. Anyone that tells you otherwise is a liar. You have to “stay above the line” and hold yourself accountable every day. Create, learn, adapt, grow,…

How To Find Brand Collaborations

How To Find Brand Collaborations: The Content Creator’s Guide

Are you ready to earn your first brand collaboration? Sponsorship deals and partnerships with brands are intimidating achievements. Fortunately, there are plenty of ways for you to find potential brands to collaborate with and ways to achieve those collaborations. We cover all of this in this post. How to find brand collaborations Do the prep…

Best Social Media Calendar Tools

14 Best Social Media Calendar Tools (2025 Pros & Cons)

Looking for the best social media calendar tools? You’re in the right place. Social media calendars help you manage your social media campaigns by providing an overview of all your upcoming posts on each platform, organized by date and time. What’s more, you can connect them to your socials to publish posts directly to all…

Best Transactional Email Services

9 Best Transactional Email Services (2025 Comparison)

Looking for the best transactional email services? You’re in the right place. Transactional emails are those that you send out in response to a user’s interaction on your website or app, like order confirmations, shipping notifications, and password reset emails. They’re super important and often time-sensitive. So it’s vital that they reach the recipient’s inbox…

Content Marketing Statistics

46 Top Content Marketing Statistics For 2025 (Latest Data)

Curious about the latest content marketing statistics as you develop your own content marketing strategy for the year? Content marketing remains to be one of the most effective marketing strategies for businesses of all sizes. We share statistics on content marketing strategies, blogging, artificial intelligence (AI) in content marketing and more. Editor’s top picks –…

Sprout Social Alternatives

11 Best Sprout Social Alternatives & Competitors (2025 Comparison)

Looking for the best Sprout Social alternatives? You’re in the right place. Sprout Social offers a lot of great features but, in my opinion, it’s massively overpriced. And because you pay per seat, it’s not scalable enough for growing teams. Fortunately, there are a lot of other platforms out there that can do what Sprout…

Vista Social Review

Vista Social Review 2025: How Good Is This Social Media Tool?

Welcome to our Vista Social review. Vista Social is an all-in-one social media management tool. The platform offers analytics, an AI assistant, and powerful publishing tools. But is it any good? By the end of this review, you’ll know the answer, including whether it suits your specific needs. We’ll dive into Vista Social’s capabilities, explore…

best affiliate products to promote featured

31 Best Affiliate Products To Promote All Year Round

Affiliate marketers can make a lot of money selling products online. But there’s growing competition. So if you want to join them, it’s not enough that you find the right affiliate program to join. You need to know which products to sell. In this post, you’ll find the best products for affiliate marketing. This selection…

How Much Time Do People Spend On Social Media

How Much Time Do People Spend On Social Media? (Latest Data)

With so much of the world’s population online these days, you’re probably curious how much time we collectively spend on social media on a daily basis. In this post, we take a look at statistics from a few different sources that reveal how much time internet users spend on social media based on gender, location…

Best Social Media Management Tools

11 Best Social Media Management Tools (2025 Comparison)

Are you looking for the best social media management tools to help you grow your online presence? Perhaps you need a smarter way to manage multiple profiles and networks? Or maybe you need to improve team collaboration? Whatever your situation, managing social media requires the right strategy and the right tools. And while there are…